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Location: Calle Plácido (?), Sancti Spiritus
A record of painted adverts and doorstep mosaics from Britain, France, Germany and other parts of the world, and the story behind some of them.
Location: Calle Plácido (?), Sancti Spiritus
In the late 19th century Carter Paterson was the country's largest carrier, with more than 2,000 horses in its 20 London depots. One such depot was in Mandrell Road in Brixton. The company acquired the premises, which included stables and several buildings, in 1901. These were largely rebuilt and enlarged in 1904 to meet growing demand for the company's services in the area.
The same text was painted twice. The original sign used a slightly larger typeface.
In 1948 the depot became the property of British Road Services but it seems BRS closed it a few years later. The property was then purchased by Danish brewing company Tuborg (see yesterday's ghost sign).
Some information about carriers in the late 19th century and their horses can be found in Chapter 3 of The Horse-World of London by W. J. Gordon, published in 1893 (the paragraphs about Carter Paterson are after the third illustration).
In 1983 a large mural, which appropriately includes horses, was painted by Jane Gifford, Ruth Blench, Mick Harrison and Caroline Thorpe. Sadly its future, and that of the Carter Paterson ghost sign, now seems uncertain as a developer has applied to build nine apartments on the site of the former depot.
Location: Mauleverer Road
Location: Mandrell Road
Between 1882 and 1908 at least (but no longer by 1911), James Baker also served as a Post Office's Receiving Officer.
This ghost sign is at the back of the building and would have been seen from the eastern end of the platforms at Greenwich station and from passing trains. It's a shame part of it disapppeared when the window was opened.
Location: Prince of Orange Lane
Tali Jagat Raya is a brand of cigarettes manufactured by the Bentoel Group, Indonesia's second largest tobacco company and a subsidiary of British American Tobacco.
Citarasa nikmat | Jagat Raya | ||
impotensi dan gangguan kehamilan dan janin. |
Delicious Flavour | Jagat * Filter | |
impotence and during pregnancy can harm the foetus. |
*: "Tali Jagat" means "Rope of the Universe."
Location: Banyuatis, Bali, Indonesia
The typeface is characteristic of Butlin's adverts from the 1950s and 1960s but the blue colour for "Butlin's" makes it unusual. Indeed in the vast majority of cases the name was written in red (the very colour of the jackets worn by entertainers and stewards). The website of the Daily Telegraph has another rare example of an advert from the 1950s in which blue was used.
Even though most of the second line has disappeared, the last letters make it easy to tell what was written there. However the final line is a bit of a mystery.
Location: Windrush Square
Four years separate the photos above from the one below. The sign itself hasn't changed but Windrush Square is now far less green. Shame really.
The ghost sign for the meat extract developed by John Lawson Johnston in the 1870s isn't the only one on this wall but more about this second sign tomorrow.
Location: Windrush Square
The first one, on the left, is for Kina Lilet. For some information about the history of this fortified wine, check the post about the Kina Lilet ghost sign in Saint-Aubin-de-Blaye.
On the right is a ghost sign for Vichy Célestins. For some information about this mineral water, check the post about the Vichy Célestins ghost sign, also in Saint-Aubin-de-Blaye.
Unfortunately I haven't managed to identify the ghost sign that covered the central part of the wall.
Location: former N10, Pouillac, Charente-Maritime
For a brief history of Valentine paint, please see the earlier post about the Valentine ghost sign in Saintes.
The sign writer cleverly positioned the painter to the right of the window, making it look as if he were painting the only area that was not white yet.
The painter was originally created by Charles Loupot in the 1920s. Even if his design was later modified, he remained the symbol of Valentine until the 1980s.
Underneath the ghost sign are the names of the two companies that managed successively this advertising space. The original one was the COFRAP. The second company, , which could be reached by calling TRO 15 57, was the AGPP (for Agence Générale de Presse et de Publicité). TRO stood for Trocadéro, a telephone exchange in Paris.
Location: Avenue de la République, Montlieu-la-Garde, Charente-Maritime
Originally this sign would have been seen every day by hundreds (and thousands during the holiday exodus) of people driving south on the former Nationale 10, the main road between Paris, Bordeaux and the Spanish border. Many would even have had time to look at it for what would have seemed ages. Indeed Montlieu-la-Garde was notorious for its endless traffic jams caused by the traffic lights at the junction with the Départementale 730 a couple of hundred metres further south. Nowadays a bypass avoids the small town and its many ghost signs.
This Suze sign was certainly painted over an earlier sign. To the left of Suze is the logo of the advertising company that managed the space on this wall.
Location: Avenue de la République, Montlieu-la-Garde, Charente-Maritime
The design of this Daren sign is very different from the ones in Camberwell and Vauxhall.
There was a bakery at this address between the late 19th century and the late 1970s at least. According to directories published between 1895 and 1921 this was Frederick Kemp's bakery. However by 1923 it belonged to Samuel Weinbaum. Finally in the early 1970s, the baker was one A. Lewis. By then the Daren sign had disappeared underneath one for Hovis as shown on a picture taken in 1976. This would have been in line with Ranks Ltd's decision to drop the Daren brand in the 1960s or early 1970s and to concentrate on its more successful Hovis brand. However all traces of the sign for Hovis were removed when the Daren sign was restored.
Location: Stepney Green
It is strange that only the upper part of this ghost sign has been painted over.
Location: Fermoy Road
Five years later the graffiti was gone and the ghost sign for James Crane could be seen in full.
It certainly dates from the last decade (or couple of decades) of the 19th century. James Crane is mentioned in a couple of publications from that period indeed. In October 1894 readers of the London Gazette learnt that James Crane, builder and contractor, of 121, Church Street, Stoke Newington, was bankrupt. Two years later, a notice of intended dividends was published in the London Gazette and reprinted in several professional journals, including Timber and Plywood.
Location: Church Street
In the early 20th century Gravel et Duhamel were carriage and hardware (saddles, harnesses, paint and varnish, etc.) dealers.
Born in 1882, Candide Dufresne was educated at the Yamaehiche College and the Montcalm Commercial School. In 1906 he started working with boot and shoe maker Théodore Galipeau. Born in 1873 and educated at St. Laurent College, Galipeau spent his entire business life in the boot and shoe industry. The two founded the firm Dufresne & Galipeau in 1912. In 1920 the name of the company was changed to Locke Footwear Company, Ltd. It closed down in 1934.
Finally potato wholesaler Potato Distributors Ltd rented the warehouse between 1939 and 1968.
In chronological order, the signs read:
Location: Rue de la Commune Ouest, Montréal
Hudson & Orsali rented the warehouse between 1887 and 1905. The company imported fine food and beverages from England, France, Spain and the US. As for Joseph Alfred Ouimet, whose company imported perfumes and soap, he moved in in 1928. In 1948 his wife Marie-Antoinette Mercure bought the building. The company continued trading at this address until 1975.
The oldest sign reads simply:
Something else might have been written below (a few traces of letters can be seen) but I there is no way I can decipher it.
The one for Ouimet reads:
Location: Rue de la Commune Ouest, Montréal
The warehouse below, originally located in front of the newly built docks, was one of three built in 1841-1842 for Robert Gillespie of Gillespie, Moffatt & Company, to a design by William Footner. It is known as Gillespie's Warehouse Number One. Gillespie, Moffatt & Co was the largest importing house in Montreal and sold a wide range of British goods. The company also traded with the West Indies and by 1837 its boats sailed regularly between Montreal and Jamaica. Even though Robert Gillespie had moved to London in 1822 and did not return to Canada, he owned the company's warehouses in Montreal. These had room for 10,000 barrels of flour, 20,000 bushels of wheat, and 7,000 to 8,000 barrels of beef and pork. They also included special facilities for inspecting, packing, and coopering pork barrels.
Upon Robert Gillespie's death in London in 1863, the warehouses passed to his heirs, who sold them in 1872 to Hosea B. Smith. After that date, they were rented to various import-export traders.
One of those tenants was Bruneau, Currie & Company, a wholesaler of flour and other foodstuffs. The company, based on Place d'Youville in Montreal (just behind the warehouse), was founded in 1880 by Louis-Philippe Bruneau and James Currie. By 1883 the company needed more storage space and rented Gillespie's Warehouse Number One. Following the death of Bruneau in 1890, Currie became the sole owner. In 1911 the company's offices on Place d'Youville were demolished to make way for a new building that housed not only its headquarters but also its warehouse. Three years later Bruneau, Currie & Co moved out of Gillespie's Warehouse Number One. The company, which moved to new premises in the early 1920s, closed down in the mid-1930s.
In 1927 the Smith family sold the warehouse to Townsend Company Limited, dealers in ships supplies, which had been renting it since 1924. However Townsend Co only used the warehouse sporadically and most of the time it was rented to various companies, including cloth manufacturer and retailer Smith-Anderson between 1943 and the late 1960s.
With several signs painted on this building, reading some parts is not easy. Three can be identified though. The oldest one, for Bruneau, Currie & Co, reads:
Feed | Oats | |||||
The following sign, in chronological order, was Townsend's. It reads:
Finally, the most recent sign, for Smith-Anderson, reads:
There was certainly something else written, especially on the lower part, as traces of more letters can be seen.
More palimsests can be found on each side of the door.
The sign for Bruneau, Currie & Co was painted twice:
Currie & Co Warehouse ----- Office 214 Place d'Youville | & Co. Limited ... ... ... ... |
Of the signs for Townsend and Smith-Anderson, only the companies' names, in the upper part, are still visible. In the case of the former, it has faded so much only a couple of letters are still legible. Traces of more letters can be seen here and there but nothing that makes sense.
Here as well there are two signs for Bruneau, Currie & Co:
Currie & Co Warehouse ----- Office 214 Youville Square [?] | & Co. Limited Flour Feed ... .... |
Taces of more letters can be seen but I did not manage to identify any word... apart from:
Location: Rue de la Commune Ouest, Montréal
In the absence any further word, it is impossible to ascertain what was sold in these stores.
Various editions of The Post Office London Directory give us the names of people living at this address and their profession. In the early 1880s the premises were occupied by John Ward & Son, tailors. The same profession was carried on by Charles Henderson, who lived there between the mid-1890s and the turn of the century. Finally directories from the first half of the 1910s list Thomas Henry Smith and then Florence Annie Smith (probably his widow), who both carried on as grocers. Could one of them have paid for the sign? Or was this sign painted later?
Location: Talbot Road
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