Showing posts with label Turkey. Show all posts
Showing posts with label Turkey. Show all posts

Saturday, 23 June 2012

Akbank, Istanbul

Running between the Grand Bazaar and the area to the back of the Spice Bazaar, Mahmutpaşa Yokuşu is one of the busiest shopping streets of the Eminönü district. This is where Akbank advertised its banking services, with not one but two large painted signs rising above the crowds. Indeed both sides of the same house were painted, most certainly in the 1980s or 1990s.
Founded in 1948 in Adana, in southeast Turkey, by entrepreneur Hacı Ömer Sabancı, Akbank (for Adana-Kayseri Bankası) is now one of Turkey's largest banks.

In spite of their relatively young age, both signs have almost disappeared. A poor quality job combined with unfavourable weather conditions are to blame. This is not unique to these Akbank signs. Other modern ones across Istanbul, such as those for Konica-Minolta or Karbosan, Oerlikon and Teka, also look older than they really are.


...
... ...asi.
24 .tt..
Akbank [*]Akbank
Güvenini ...

*: "Akbank" was originally written across the whole width of the wall but half of it disappeared when "Akbank / Güvenini ..." was added. The same happened on the other wall. Why was a smaller logo chosen?

"Güvenini" means "confidence."


.8 Tre...
...
...
Kredi Karti ...
Akbank s.y...
AkbankAkbank
Güvenini ...

The picture below has been enhanced to make what is left of the text come out slightly better.

Location: Mahmutpaşa Yokuşu, Eminönü, Istanbul / Pictures taken in June 2011

Tuesday, 17 April 2012

Issacoulian, Istanbul

Since this is my 500th post, I thought I should present a rather special ghost sign. Thus, like for the second anniversary of this blog, I take you to Istanbul for another multi-lingual sign.


Painted on a 19th century building near the Spice Bazaar, this ghost sign promoted the business of tea merchant Issacoulian. It is written in Ottoman Turkish (using the Perso-Arabic script), Turkish using the Armenian script, and French. It certainly dates from the final decades of the Ottoman empire. At the time, French was the international language par excellence and was often spoken to overcome the language barrier between the many communities living in Constantinople. Relatively few people would have been able to read the part in Ottoman Turkish, which was used essentially for administrative and literary purposes by the elite of the empire. Its presence may suggest Issacoulian dealt with well-educated people. The majority of the Turkish population rather used the Armenian script, which was easier to read and write.
Unfortunately I have no information about Issacoulian and his business. The name would suggest he was a member of the Armenian community. Between the last decade of the 19th century and the beginning of the First World War, around 160,000 Armenians lived in Constantinople.

The upper part, written in Turkish Ottoman.


Immeditely below is the part of the sign in Turkish using the Armenian script.

ԹԷՅ [Tea]
ԻՍԱԳՈԻԼԵԱՆ

Converted into Latin ortography, the name would read as "Isagoilean" but common spellings include among others Isagulyan, Issagolhian, Issagoulian and, as in the part of the ghost sign written in French, Issacoulian.

Thé [Tea]
Issacoulian
Thé

There may have been a fourth script but the lower part of the sign is too damaged to be able to decipher anything.



Location: corner Sultan Hamami Caddesi with Vakif Hani Sokak, Eminönü, Istanbul / Pictures taken in June 2011

Wednesday, 7 September 2011

Philips, Istanbul

Even though this advert for the Dutch multinational Philips was painted in a small street, it can be glimpsed from Istiklal Caddesi (at least by my mum - thanks for pointing it to me!), Istanbul's most famous avenue located in the Beyoğlu district.
This painted sign must date from the mid-1980s as the only document with the same slogan available on the net is a Philishave advert printed in June 1985 in the Turkish daily newspaper Milliyet. At that time each department within each of Philips's national subsidiaries was responsible for advertising and marketing campaigns. Thus several ran simultaneously and with different slogans. This came to an end in the mid-1990s when Philips launched its first global campaign under the slogan "Let's make things better."

Philips alın. Gelecegi yaşayın
[Get Philips, Experience the Future]

Since my Turkish is non-existent, I am not absolutely sure about the translation.

Location: Taksim Caddesi, Beyoğlu, Istanbul / Picture taken on: 17/06/2011

Thursday, 28 July 2011

Furniture factory, Istanbul

Part of this post was rewritten following the comment left by Bert.

As today marks the second anniversary of this blog I thought I ought to post something special. That's why we are heading once more towards Istanbul for one of these rather exceptional ghost signs I mentioned in my first post about the city's painted signs.
Contrary to the Konica Minolta sign or the Karbosan, Oerlikon and Teka palimpsest, which occupy prominent positions and are relatively recent, this one is in a narrow street that climbs from the neighbourhood of Tophane on the Bosphorus shore to İstiklâl Caddesi, the famous avenue that runs through the upper part of the Beyoğlu district (formerly called Cadde-i Kebir, it used to be better known to foreigners by its French name, Grande Rue de Pera). It is also much older and may even date from the time when the city was still called Constantinople (the name was officially changed in 1930).


Much more importantly, this ghost sign is a perfect illustration of the cosmopolitan character of the city at the time. Indeed this furniture factory belonged to A. Loucrezis, a member of the Greek community (here the latinized form of the name is spellt with a "c", although keeping the "k" as in Greek would have been certainly more correct), who advertised his trade in three languages, Ottoman Turkish, but using the Armenian script, Greek, and French.

ՄԷՖՐՕՒՁԱԹ ՖԱՊՐԻՔԱՍԸ
A. LOUCREZIS
A. ΛOUKPEZHΣ
...
ΕΡΓOΣTAXION
ΕΠIΠΛΩN
Thanks to its political, economic and religious importance, the capital of the Byzantine and then Ottoman empire attracted throughout much of its history people from across Europe, Asia, and north Africa, who settled alongside the Turkish and Greek populations. In the 19th century, the district of Beyoğlu (or Pera as it was known by then) became home to many Europeans traders, businessmen, and official representatives of foreign governments. French was at the time the international language par excellence and was often used to bridge the language barrier between communities. It was also the language of the elite: many Ottoman statesmen, educators, bureaucrats, and intellectuals were educated at the Lycée Impérial Ottoman de Galata-Sérai, in the heart of Beyoğlu, where courses were taught in French (some classes still are). Although French continued to be spoken during the first half of the 20th century, its use began to decline when foreign communities started to leave the city during and after the First World War. Thus even if Loucrezis's business was certainly relatively modest, it is not surprising to find that part of the sign was written in French.
Yet the two largest minorities in the city were the Greek and Armenian ones. According to official statistics published in 1914, more than 205,000 Greeks and almost 83,000 Armenians lived in the city, alongside more than 560,000 Muslims. A good proportion of them lived in the district of Beyoğlu. The working class neighbourhood of Tophane in particular was populated until the First World War mostly by Greeks and Armenians. This explains why the factory's sign was written in Greek and possibly why the Armenian script rather than the Turkish Ottoman script (based itself on the Arabic script) was used for the Turkish version as many of Loucrezis's customers would have belonged to these communities. Although there were differences between Turkish and the Armenian dialect spoken in Constantinople (itself a subdialect of Western Armenian), members of the Armenian community would have been able to read this painted sign. However it must be added that it was not uncommon for Turkish to be written using the Armenian script as the Ottoman Turkish script was relatively complex and Turks who did not receive a good education very often struggled to read it. Thus by resorting to the Armenian alphabet, Loucrezis killed two birds with one stone.

ՄԷՖՐՕՒՁԱԹ ՖԱՊՐԻՔԱՍԸ
A. LOUCREZIS
...
Converted to the romanized Turkish ortography this part of the sign, written using the Armenian script, reads Mefruşat Fabrikası, which translates as "Furniture Factory" (many thanks to Bert for providing the translation).
Unfortunately what was written underneath the window has faded far too much to be able to read anything. I can't even tell which language was used but I would assume it was once more Turkish written with Armenian letters.

A. LOUCREZIS
A. ΛOUKPEZHΣ
ΕΡΓOΣTAXION
ΕΠIΠΛΩN
This part of the sign shows the name of the owner written in both Latin and Greek letters, while the Greek inscription underneath the window can be translated as "Furniture Factory."

ΕΡΓOΣTAXION
ΕΠIΠΛΩN
[Furniture
Factory]

For the French part of the sign, which is slightly longer than its Turkish and Greek counterparts, one has to look at the left door jamb.

Fabrique
et
dépôt
de
meubles
[Furniture
Factory
and
Depository]
Something was also written on the right door jamb but it has faded too much to be able to decipher anything.


Unfortunately I haven't found any information about Loucrezis's furniture factory. It would have been interesting to find out when the factory closed and in which circumstances. Did the owner retire and nobody took over? Did he go bankrupt, and why? Or was he forced to leave the city?
Indeed in the first decade of the 20th century, several nationalist movements, including the Young Turks, started 'encouraging' non-ethnic Turks to leave the country. The assets of those who left were usually transferred to the Turkish bourgeoisie. Although several minorities were affected, given its size, the Greek community of Istanbul felt originally relatively secure. The situation worsened during the First World War, the ensuing Greco-Turkish War of 1919-1922, and following the establishment of the Turkish republic, when hundreds of thousands of Greeks were massacred, executed, or deported. In 1923 the two countries signed the "Convention Concerning the Exchange of Greek and Turkish Populations", which only ratified what had already happened and was still continuing on the ground. Within a few years, around 1.5 million Orthodox Greeks and half a million Muslims voluntarily or forcibly left Turkey and Greece respectively. The criteria weren't ethnic but religious. Given the religious importance of Istanbul for Orthodox Greeks though, the community of the city was excluded from the agreement but even for these, living and economic conditions deteriorated. Many members of the different minorities felt intimidated or pressured and progressively left Beyoğlu, where they were replaced by ethnic Turks from Anatolia. Some resettled elsewhere in the city but many left Turkey altogether. The economic situation of minorities deteriorated further following the adoption by parliament in 1932 of a law that banned foreigners from 30 professions. As a result 5,000 Greeks left Turkey within one year. Since carpentry was one of the occupations included in the list, it is possible Loucrezis was forced to shut his factory down. In 1935 a law forced Turkish citizens to adopt a surname, and on this occasion non-ethnic Turks were encouraged to take Turk-sounding names. In the case of the Greeks, they were asked to drop the endings in "-dis" or "-poulos". Other measures that increased pressure on minorities included the obligation in 1938 for all inhabitants of the country to speak Turkish in public, bans on their cultural activities, or the replacement of teachers in their schools. In 1942, as the economic downturn caused by the Second World War left a hole in the country's finances, the government introduced the Valig Vergisi, a wealth tax that only affected non-Muslim minorities and aimed at ending the quasi-monopoly of the non-Muslim bourgoisie on the economy.
Yet events took a more dramatic turn in September 1955, when, following an attack on the Turkish consulate in Thessaloniki (it was later proven that the bomb had been planted by a Turkish nationalist), groups of Turkish nationalists attacked properties of the Greek and other non-Muslim communities in Istanbul and Izmir. In two days, 16 Greeks died and dozens were wounded. Seventy-three Greek Orthodox churches, one synagogue, eight chapels and two monasteries were devastated. A total of 5,538 properties were sacked, burnt and destroyed, 3,584 of which belonged to Greeks. Between 50 and 200 women (the figures vary) were assaulted or raped. Was it in the aftermath of these dramatic events that Loucrezis's factory closed? Or did he stay and tried to survive in spite of the boycott of Greek businesses organised by several nationalist movements? Nine years later, 12,000 Greeks who didn't hold a Turkish passport were deported. Between 1955 and 1965, the Greek community of Istanbul shrank from between 80,000 and 100,000 to 48,000. More left in 1974-75 when the conflict in Cyprus re-ignited tensions between communities in Turkey. By 1978 it is estimated 7,000 Greeks lived in Istanbul. At present, around 2,500 still live there. Maybe one is a descendant of A. Loucrezis.

Given the political upheavals of the past century, it is quite astonishing that this ghost sign survived. Let's hope it will still be with us for decades to come.

Location: Kumbaraci Yokuşu, Beyoğlu, Istanbul / Pictures taken on: 17/06/2011

Wednesday, 6 July 2011

Karbosan, Oerlikon and Teka, Istanbul

This must be Istanbul's most photographed ghost sign as it appears pretty much on any picture taken from the Galata Bridge of the Galata Tower rising above the Golden Horn. Yet in spite of its prime location few people may notice it because there is so much around to distract one's attention.


Additionally the fact that the name of one of the companies advertised there is written sideways doesn't help.

Karbosan
Oerlikon [written sideways]

Founded in 1967, Karbosan is a Turkish manufacturer of abrasive products.
As for Oerlikon, it is a Swiss corporation whose origins go back to 1907, the year the Schweizerische Werkzeugmaschinenfabrik Oerlikon (Swiss Power Tool Factory Oerlikon) opened in Zürich-Oerlikon. In 1937 it was bought by German industrialist Emil Georg Bührle and its name became Werkzeugmaschinenfabrik Oerlikon-Bührle & Co (Power Tool Factory Oerlikon-Bührle). In 1964 it was shortened to Oerlikon-Bührle. In the 1960s and 1970s the company diversified its production and portfolio by purchasing several companies involved in a wide range of sectors, from shoes and textile to hotels and real estate. By 1973 the group was composed of more than 100 companies. That year it went public and began trading as Oerlikon-Bührle Holding AG. However the group was restructured in the late 1990s after the military equipment branch incurred heavy losses in the late 1980s and 1990s. Under-performing and loss-making branches were sold off, including Bally Shoe (which it had bought in 1977), Oerlikon Contraves (armaments), Pilatus Aircraft, Britten-Norman Aircraft, as well as those involved in hotels and real estate. From then on the group concentrated essentially on new technologies. In order to reflect this major development the name was changed to Unaxis in 2000. In 2005 the Austrian Victory Industriebeteiligung AG acquired a majority of shares and one year later the name was changed to OC Oerlikon to reflect its origins.
The sign must date from the time of Oerlikon-Bührle Holding AG.

For several years these painted signs were hidden behind a large billboard advertising Teka's kitchen appliances. It was removed only recently.

As one crosses the Galata Bridge and approaches the northern shore of the Golden Horn, it appears the eastern side of this building is also covered with ghost signs.


However one has to cross the bridge and walk along Tersane Caddesi to get a better view and realise what a palimpsest this wall is.

Oerlikon
...ayman elktrod..r
...
...
Karbosan
Teka

The Teka group specializes in domestic and professional equipment for the kitchen and bathroom, as well as stainless steel storage containers and electronics. The company was founded in 1957, although its origins can be traced back to the forge that operated in the 1920s in the village of Haiger-Sechshelden in Hessen. Teka was one of the first companies to use stainless steel to make sinks. Over the years it expanded its presence abroad and in 1990 opened an office in Istanbul.

My guess is that the different companies whose names appear on this building - Oerlikon, Kabosan and Teka, in chronological order - all had at some point their offices in this block.

As for the building itself, if it offers great opportunities in terms of advertising, working in it must be frustrating: in spite of its excellent location, its occupants can't enjoy the absolutely amazing view over the Golden Horn and, beyond, the historic centre of Istanbul. Instead their only windows face north and overlook a busy thouroughfare. Maybe whoever built this block didn't want office workers to be distracted?

Location: Tersane Caddesi, Beyoğlu, Istanbul / Pictures taken on: 17/06/2011

Friday, 24 June 2011

Konica Minolta, Istanbul (and its electric counterpart, Beijing)

Even though I didn't see many painted signs in Istanbul (about one a day on average over one week, but that includes a couple of real gems!), I spotted the first one shortly after arriving in the city, while on my way to the hotel from the Eminönü pier. By then it was dark but a couple of days later I passed there again just as the buildings nearby were about to cast a shadow on it.
The location chosen for this Konica Minolta sign was not surprising: the streets near the northern end of Ankara Caddesi (Avenue) are full of shops selling cameras and photographic equipment.

Konica Minolta

A combination of poor quality paint and local weather conditions make this sign look older than it is. Indeed Konica Minolta was only formed in 2003 when the two Japanese companies Konica and Minolta merged. In 2006, after heavy financial losses, the corporation announced it was selling its camera business to Sony and from then on was concentrating on its products for businesses rather than for the general public.


The new company's logo is an updated version of the Minolta logo unveiled in 1981. By then there were only four lines instead of five across the 'Globe Mark' that took the place of the letter 'O' on the cameras' body.

Location: Ankara Caddesi, Eminönü, Istanbul / Pictures taken on: 14/06/2011

This fading sign in Istanbul was a far cry from the bright electric sign that dominates the corner of Wangfujing Dajie, Beijing's main shopping street, and Dong'anmen Dajie in the centre of the Chinese capital.


Location: Wangfujing Dajie, Dongcheng Disctrict, Beijing / Picture taken on: 07/09/2009